choosing the best website hosting for your business you need to first
evaluate what your goals are and then determine the best way
to get there.
looking to sell your products or promote your services, or both?
Are you looking to reach a global audience or is your business
focused on a local market? How strong is your competition? What
are they doing right, and what are they doing wrong?
business websites require a very specific approach to be effective.
There are four main steps to building an effective small
Finding the "path of least resistance" on the web to
connect with & engage your potential customers.
Building - Build a website that is easy to use and helpful
for the visitors, and well regarded by the search engines.
Building - Get links from other websites to show the search engines
that your site is important.
Traffic Monitoring - Understand how people find and use your website.
a successful small business website requires the knowledge to perform
all of these steps effectively.
get found by the search engines, establish a relationship
providing useful information, and portray you and your
business as an expert in your product or service.
a slick, fancy website design is nearly irrelevant to how effective
it is. Most of the elements that will
a success are
behind the scenes.
are two basic types
site hosting includes all the tools and information to perform all
4 website development
website hosting just provides basic services to store & serve
up your website and manage email accounts.
All of the tools for research, site design, link building and monitoring
must be obtained or purchased
or your web designer already has the knowledge & tools to perform
all the phases of small business website development, then the best
website hosting choice might be one of the many highly-rated basic
hosting services available.
if you need a mailing list service then all-inclusive hosting might
be more cost effective. A mailing
list service by itself is the most expensive component when purchased
separately and usually costs more than the hosting service itself.
knowledge and tools are not available then you will need an all-inclusive
can provide you with everything you will
need to reach your goals.
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