best ways to plan and build
a small business website.
are, of course, many ways to build a website but here is an outline
of the steps that are essential for the creation of a basic small
a website topic.
website should be based around a theme for best results with the
search engines. This means nearly all the pages should
be focused on a keyword
(phrase) that is related to the website theme.
you spend any money or time, you must do some research to see how
popular your potential theme is on the web.
is best to start with several possible theme ideas. Then you can
see which theme is most popular on the web
how many people
are searching for information on that topic.
the free Wordtracker
tool to test the demand for your potential topics.
the above link and enter each of the potential themes in the Keyword
box to see the daily search volume for
the related terms that contain the theme. You will
probably find that one of your
ideas has much greater search demand than the others.
It is also interesting to see what people are searching
the type of web site blog or build.
of the most important decisions is to decide if your site will be
a traditional site with a
topics & sub-topics)
or a blog. A blog is an online diary and may
not be suitable for organizing information the
way a content site can group pages into topics
You Blog Or Build A Web Site?
Blogging is a great way to build a simple content site. But
does it really build a sustainable, long-term, money-making business?
or Build article by Ken Evoy will help you make the choice.
could have the best of both worlds and integrate a content website
with a blog. However this is more work
because it is essentially
linked together; but it is the most effective
because it combines the advantages of both
kinds of websites.
are indexed by the search engines more quickly and new blog content
will bring traffic
to your site
sooner than new content on a conventional
website. The search engines also forget about
blog content much more quickly than a content
site which has a lot more staying
a website hosting service.
you have chosen your topic (or narrowed it down to two or three)
and decided if
you will blog
choose how you
will host your website.
can choose free hosting, generic paid hosting, or you can choose
designed for running
website hosting Sites like MySpace.com, Facebook.com and
personal favorite) are free and can
be used as promotion for a business,
or also to
send traffic to another web site. In my opinion,
Squidoo is the best because the pages
have the best look, are the easiest to create, and it is very easy
to add online store sections with products from eBay
and CafePress ... and you can actually
get paid by Squidoo!
blog hosting is available from a number of places including Wordpress.com and Blogger.com.
are the easiest
to set up just pick
a blog theme (page style) and start
Paid Hosting There are literally hundreds of website
hosting companies that will host your
site, even build your site and help you bring traffic to it. The
cost can vary from five dollars per month for
the most basic plan to a thousand
dollars and more for deluxe hosting and a complex website with an
favorite conventional hosting company is Bluehost. If you
to host a
blog that you can
fully customize they are
my opinion, this basic website hosting, with all the programmable
really just for
and for hobby sites. If you
plan to run a business website
should use a hosting
company that is designed
up for small business hosting
and has a track record
Build It Website Hosting - I use and recommend Site
Build It (SBI)
of my websites and the
websites I build for my
clients. SBI is much more
than just a web hosting
service. They provide
tools to research,
and run a small
complete library of books and articles on every facet of building
and running a small business website.
hosting service including all the tools and services you need at
one fixed price including mailing list, RSS syndication, contact
SiteBuilder tool, traffic
statistics, search engine statistics and much more.
community of online forums where you can get answers to any question
from other SBI owners.This
is the most effective and powerful
for hosting a
web site. I
have not found
else like it!
best reason to use Site
Build It is that websites built with SBI
will draw more traffic than any other web design system!
the tools you will use
web services like Squidoo and
Wordpress do not
need any design tools,
are built into the site
You can customize the
of your page or blog
by picking from a list
options. You can also use
basic HTML to control the
of your text on the
paid hosting Most
also offer some type
of basic website
creation tool as
well as basic
web page templates
that you can
use to get started.
If you want
to go with
conventional web hosting
for your business
website, you should
web design tool that
is specifically made for
The best tool for
a non-technical website
builder to use
with conventional hosting
Build It SBI
has an integrated
SiteBuilder tool and
also allows you to
use any of the
packages like Dreamweaver
this site its
all about the content.
tools & resources.
other general & specialty
marketing and it
products, dont have to deal with customers, and dont
even need to process
just recommend products
on your site and
send the traffic
to an online
store run by
traffic at least 500 visitors per day to
be able to make
worthwhile. You will
need to build up,
at the very
least, 30 web
pages to get that
much traffic, and
probably more, depending
on the search
your website topic.
more In-depth information about the most effective ways
to build long-term traffic to your website download Make
Your Links Work by Dr. Ken Evoy
Right-click & Save
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choices: Bluehost.com for
hosting, XSitePro for
design and AWeber.com for mailing list service.
hosting & design best choice: Site